The potential
for fake news to turn viral using social media is quite real. There have been
several instances where rumors have incited mob violence between rival
communities. The consequence got out of hand when illiterate tribals in a remote
Indian district received a Whatsapp message which claimed that children could
be kidnapped by a gang and their body parts sold. The message went viral in
these villages and mobs of upto 500 people pounced on strangers who they
suspected to the child kidnappers, in all there were two incidents where 7
people were lynched.
It is quite
apparent to every cybercitizen that fake or distorted news is on the rise.
Social media allows every individual a platform to disseminate such news or
information. Fake news is routinely posted for vested interest such as
political distortion, defamation, mischief, inciting trouble and to settle
personal problems. As aptly illustrated in the case above, when fake news goes viral the ill effects escalate to a point where they can cause physical damage, loss of life or long-term animosity between sections of society. Purposely-crafted fake/distorted news introduced over periods of time by vested interests can distort perspectives and social harmony. Such news is effectively used for ideological indoctrination.
Creation of
fake news is extremely simple. Listed below are six commonly used methods
·
Individuals
concoct their own stories
·
Marketers
release competitive advertisements based on unproven data
·
Groups
with vested interests manipulate the volume and narrative of news.
·
Photographs
are morphed
·
Old
photographs are used to depict recent events
·
Real
photographs are used to defame
Obviously, it
is also quite easy to catch the perpetrator. A few years back, a twitter hoax
was dealt with by a strong reprimand, but not today. Fake news, hoaxes, rumours
or any other type of content that results in incitement or defamation attract
stronger penalties and jail terms. Police are more aware and vigilant.
Most cybercitizens
unwitting help fake news go viral by recirculating it. It creates a sense of
belief that it must be true because the other person must have validated the
news before sending it.
Pause before forwarding, Evaluate veracity and then Forward.
Do not be that link in
the chain responsible for the circulation of Fake News
Cybercitizens,
do take care when crafting messages on social media – a little mischief may
provide you a few years in government paid accommodation – Jail. Advise your
children to be responsible and do cross check news received over social media
before recirculating or believing in it.